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Law Firm Marketing Stats
- Over 33% of potential clients begin their search for a lawyer online.
- Over 60% of law firms spend the majority of their marketing budget on digital efforts.
- Prospective clients’ email addresses are not collected over 84% of the time
- Prospective clients’ calls are not answered just over a third of the time.
- Over 80% of law firms hire outside companies to manage their marketing.
- Website optimization is considered by law firms to be their largest marketing challenge over half of the time, with mobile optimization (49%) and social media management (36.5%) also ranking highly.
- Over 60% of firms plan on increasing their website spending.
- Kurt Holzer
I can't recommend Shawn and his team enough. They have been great from the start. As I celebrate 12 years as an employment firm, I finally feel like my online presence is where it should be. They take care of all aspects of my online presence. If you are thinking of redoing your web page, or trying to figure out how to generate leads, you owe it to yourself (and those that depend on you) to set up a meeting with Accelerate Now.
- David Myers
Have worked with them for several years. They are very responsive and on top of things. My website is consistently ranked in the top two positions. They have phenomenal reporting and show you how your website is attracting new business. Highly recommend.
- Art Pressman
Shawn has been easy to work with, accessible, and has all the right answers. We have basically doubled our revenue and drastically increased the amount of sustained leads we have gotten on a weekly basis, which translates to increased revenue. Without a doubt I would reach out to Shawn. He knows what he's talking about. He always helpful. I just wouldn't hesitate at all to talk to Accelerate Now.
- Andrew Alpert
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View Case StudyExpert North Carolina Law Firm Marketing Services
In North Carolina State the competition is extremely high for lawyers. There are currently 24,253 lawyers competing for new clients. Our expert law firm marketing services will guarantee you do not get lost in the crowd so you can attract more new client interest.
If you’ve found your way to this page – it’s likely that you are facing a challenging and uncertain future because your North Carolina law firm’s digital marketing isn’t performing well. We understand the feelings of worry and anxiety that come with such a situation. We are here to offer guidance and support. At Accelerate Now – we take pride in helping lawyers like you turn things around online quickly so you can start securing all those cases you are losing today.
Establishing a robust online presence is crucial for law firms in North Carolina seeking to stand out and attract prospective clients. Accelerate Now Law Firm Marketing, with its proven track record in assisting hundreds of attorneys nationwide, brings a wealth of experience tailored specifically for law firms. Our exclusive focus on legal marketing sets us apart, ensuring that we understand the unique needs and priorities of law firms in North Carolina.
Aligning with Search Engine Algorithms
At Accelerate Now Law Firm Marketing, we recognize the significance of staying in sync with search engine algorithms, particularly Google. Our digital marketing strategies are built on the foundation of what search engines prioritize — ensuring that your law firm not only meets but exceeds the criteria for online visibility. This alignment with search engine guidelines positions your firm as a top contender in online searches, a crucial element in today’s competitive digital landscape.
Comprehensive Services Tailored for North Carolina Law Firms
Accelerate Now Law Firm Marketing offers a comprehensive suite of services specifically designed to elevate the online presence of law firms in North Carolina. From search engine optimization (SEO) and website design to 24/7 live chat support, video marketing, social media campaigns, paid advertisements, eBooks, and detailed lead tracking and reporting — we cover all the bases.
Strategic SEO for Enhanced Visibility
Our SEO strategies are meticulously crafted to ensure that your law firm ranks prominently in relevant online searches. By employing industry-best practices and keeping abreast of the latest algorithm changes, we position your firm as a trusted authority in North Carolina’s legal landscape.
Engaging Website Design
In the digital age, your law firm’s website serves as the first impression for potential clients. Accelerate Now Law Firm Marketing specializes in creating visually appealing, user-friendly websites that not only capture attention but also convert visitors into clients. Our designs are tailored to reflect the professionalism and expertise of the North Carolina law firms they are the face of.
Real-time Interaction with 24/7 Live Chat Support
Understanding the importance of immediate client engagement, we offer 24/7 live chat support on your website. This real-time interaction fosters a sense of accessibility and responsiveness — crucial factors in gaining the trust of prospective clients.
Harnessing the Power of Video Marketing and Social Media
Video marketing and social media are powerful tools in the digital marketer’s arsenal. Accelerate Now Law Firm Marketing leverages these platforms to showcase your firm’s personality, expertise, and success stories, creating a compelling narrative that resonates with your target audience.
Strategically Placed Paid Ads
Our paid advertising campaigns are strategically crafted to maximize visibility and reach the right audience. By utilizing targeted keywords and demographics, we ensure that your law firm’s ads are displayed to individuals actively seeking legal services in North Carolina.
Educational eBooks for Thought Leadership
Establishing your law firm as a thought leader is essential. Accelerate Now Law Firm Marketing creates informative eBooks that not only showcase your expertise but also serve as valuable resources for potential clients. This thought leadership enhances your firm’s credibility and trustworthiness.
Transparent Lead Tracking and Reporting
We believe in the power of data-driven decisions. Our lead tracking and reporting systems provide transparent insights into the performance of your digital marketing strategies. This enables you to make informed decisions and continually refine your online presence.
Accelerate Now Law Firm Marketing is your dedicated partner in navigating the complexities of digital marketing for law firms in North Carolina. Our specialized focus, commitment to aligning with search engine guidelines, and comprehensive services make us the ideal choice to accelerate your firm’s success in the online realm. Elevate your North Carolina law firm’s digital presence with Accelerate Now — where expertise meets excellence in legal marketing.
We Help Our Clients Get Better Results Online. We Can Help You Too.
Understanding Digital Marketing for Law Firms
Digital marketing for law firms has emerged as a pivotal strategy to enhance visibility, attract clients, and ultimately drive success. At Accelerate Now Law Firm Marketing, we specialize in navigating this intricate landscape, ensuring that your North Carolina-based law firm not only stands out but excels in the online arena.
The Essence of Digital Marketing for Lawyers
Digital marketing for lawyers encompasses a spectrum of strategies aimed at promoting legal services on the internet. From optimizing your website for search engines to leveraging social media, paid advertising, and content creation — it’s a holistic approach tailored to resonate with your target audience. In essence, it’s about strategically positioning your law firm in the digital space to connect with potential clients actively seeking legal assistance.
Why Expertise Matters in Law Firm Marketing
In the vast expanse of digital marketing, having an expert in law firm marketing can make all the difference, especially for North Carolina-based practices. Internet marketing for law firms requires a nuanced understanding of legal services and the unique considerations of the legal profession. At Accelerate Now Law Firm Marketing, our expertise lies in crafting tailored strategies that align with the intricacies of the legal landscape in North Carolina.
The Return on Investment (ROI) Imperative
We understand that every dollar spent on advertising should yield tangible results, particularly in the form of legal fees. Our commitment is to ensure that for every dollar invested in your digital marketing efforts, you reap six times that amount in legal fees. If your current program falls short of this benchmark, it’s a clear signal that a reevaluation of your digital marketing strategy is warranted.
Why Choose a Digital Marketer Exclusive to Law Firms
The legal profession demands a unique approach to digital marketing, one that comprehensively understands the industry’s nuances, regulations, and client expectations. Accelerate Now Law Firm Marketing stands out because we exclusively work with law firms. Our specialization in the legal realm allows us to tailor our strategies to the specific needs of North Carolina law practices, ensuring maximum impact and return on investment.
More Cases, Higher-Value Cases
Our mission is clear — to get your law firm more cases and, importantly, higher-value cases. We leverage a combination of SEO, website design, live chat support, video marketing, social media campaigns, paid ads, eBooks, and meticulous lead tracking to ensure your firm’s success in the competitive digital landscape.
Law Firm Marketing Services for North Carolina
Recent Blog Posts
Common Mistakes in Law Firm Marketing: Choosing the Wrong Partner
When it comes to digital marketing for law firms, the choices you make can significantly impact the success of your North Carolina practice. Unfortunately, several common mistakes are made when law firms select the wrong marketing company to handle their digital outreach. At Accelerate Now Law Firm Marketing, we believe in empowering law firms with the knowledge to avoid these pitfalls.
Working with Generalists Instead of Specialists
One prevalent mistake is hiring a marketing company that caters to a multitude of fields, rather than specializing exclusively in law firms. Law firm marketing is a nuanced discipline that requires a deep understanding of the legal landscape. Choosing a company that lacks this specific focus may result in generic strategies that fail to capture the unique essence of your North Carolina law practice.
Avoiding the Pitfall of Oversized Agencies
Bigger isn’t always better, especially when it comes to law firm marketing. Opting for an excessively large marketing agency may mean sacrificing the personalized attention your law firm needs. At Accelerate Now Law Firm Marketing, we take pride in being just the right size — large enough to deliver comprehensive services, yet small enough to provide the dedicated focus your North Carolina practice deserves.
Escaping the One-Size-Fits-All Trap
Digital marketing should never be a one-size-fits-all endeavor, particularly in the diverse and competitive legal landscape of North Carolina. Some marketing companies adopt a generic approach, offering identical strategies to law firms regardless of their unique characteristics. We recognize that each law firm has distinct strengths, goals, and challenges, which is why Accelerate Now Law Firm Marketing tailors its strategies to meet the specific needs of North Carolina practices.
Overlooking the Importance of Industry Expertise
Selecting a marketing company without a specialized focus on law firms can lead to overlooked opportunities and ineffective strategies. We’ve witnessed law firms partnering with agencies lacking in legal industry expertise, resulting in misguided campaigns and missed potential. Accelerate Now Law Firm Marketing is dedicated exclusively to law firms, ensuring that our strategies are finely tuned to the nuances of North Carolina’s legal environment.
Ignoring the Need for a Results-Driven Approach
Another mistake is settling for a marketing company that lacks a clear commitment to measurable results. At Accelerate Now Law Firm Marketing, our approach is founded on delivering a tangible return on investment. We aim to ensure that for every dollar you invest in digital marketing, you see a significant return in the form of legal fees.
The journey to successful law firm marketing in North Carolina begins with making informed choices. Avoid the common pitfalls outlined above, and consider Accelerate Now Law Firm Marketing as your dedicated partner.
Frequently Asked Questions about Digital Marketing for North Carolina Law Firms
Navigating the world of digital marketing for law firms can raise a multitude of questions. At Accelerate Now Law Firm Marketing, we understand the importance of clarity in making informed decisions for your North Carolina practice. Here are answers to some frequently asked questions by attorneys interested in law firm marketing:
Digital marketing is crucial for enhancing your law firm’s visibility, attracting potential clients, and staying competitive in today’s digital landscape. It ensures that your North Carolina practice is easily discoverable by individuals actively seeking legal services online.
Accelerate Now Law Firm Marketing is exclusively dedicated to serving law firms, including in North Carolina. Our specialized focus ensures that our strategies are tailored to the unique needs of the legal profession in the state, providing a competitive edge.
We believe in delivering tangible results. For every dollar you invest in digital marketing with us, our goal is to help you generate six times that amount in legal fees. Our approach is rooted in achieving measurable and meaningful outcomes for your North Carolina law practice.
Our SEO strategies are meticulously crafted to ensure your law firm ranks prominently in relevant online searches. We focus on optimizing your website, content, and online presence to align with the preferences of search engines and improve your visibility in North Carolina.
Your website is often the first interaction potential clients have with your North Carolina law firm. Our website design services focus on creating a professional, user-friendly, and visually appealing platform that effectively communicates your expertise and encourages client engagement.
We leverage social media platforms strategically to enhance your North Carolina law firm’s online presence. Our campaigns are designed to showcase your expertise, engage your audience, and build a strong online community, ultimately attracting potential clients.
Yes, we provide 24/7 live chat support to ensure real-time interaction with potential clients visiting your North Carolina law firm’s website. This accessibility fosters trust and responsiveness, crucial factors in converting website visitors into clients.
Absolutely. Our paid advertising campaigns are carefully crafted to maximize visibility and reach the right audience for your North Carolina law practice. We use targeted keywords and demographics to ensure your ads are seen by individuals actively seeking legal services.
Our dedication to the legal profession, specialized focus on law firms, commitment to measurable results, and tailored strategies for North Carolina practices set us apart. We are your strategic partner in achieving success in the competitive world of law firm marketing.
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North Carolina law firm marketing client story
This client story is for educational purposes only.
He was a seasoned criminal defense attorney in North Carolina, who, despite having a stellar track record in the courtroom, found himself struggling to make a mark in the digital landscape. In a world where clients turn to the internet for legal services, his law firm was virtually invisible, buried beneath a sea of search results.
Frustration mounted as potential clients seeking expert legal representation remained unaware of his firm’s formidable skills. The struggle to be found online was real, and the need for a guide became paramount.
The attorney connected with the team at Accelerate Now Law Firm Marketing, seeking a solution to the digital conundrum. The challenge was clear: how to rise above the digital noise and be the first choice for individuals in need of top-notch criminal defense in North Carolina.
With precision and expertise, Accelerate Now Law Firm Marketing crafted a tailored strategy for his law firm. The journey began with a meticulous approach to search engine optimization (SEO), ensuring that the law firm’s website met the standards search engine algorithms look for. Keywords relevant to criminal defense in North Carolina were strategically incorporated, making the practice stand out in online searches.
Next, the website — once a mere brochure — underwent a transformation. Accelerate Now’s team of skilled professionals redesigned it to reflect the professionalism and expertise that the attorney brought to the courtroom. The user-friendly interface now welcomed visitors with open arms, offering a seamless experience that resonated with potential clients.
But the transformation didn’t end there. Accelerate Now Law Firm Marketing recognized the power of storytelling in the digital realm. Through compelling video marketing campaigns, the attorney’s journey, passion for justice, and commitment to clients were showcased. These videos not only engaged the audience but also humanized the law firm, establishing a connection that went beyond legal expertise.
Social media became the stage for the law firm to shine. Accelerate Now’s team curated impactful content — sharing success stories, legal insights, and engaging posts that resonated with North Carolina residents. The online community grew, and the law firm became a trusted presence in the digital landscape.
Paid advertising, another pillar of the strategy, ensured that the law firm was front and center when individuals searched for criminal defense services in North Carolina. A carefully curated campaign targeted the right audience, maximizing visibility and ensuring that potential clients found their way to the firm’s expertise.
And then, the moment of triumph arrived. Through dedication, expertise, and a customized approach, Accelerate Now Law Firm Marketing propelled the law firm to the number one spot in all relevant online searches. The once elusive digital success was now a reality, and the phone began to ring with potential clients seeking the outstanding legal representation that the firm offered.
Your firm’s success hinges on strategic decisions that elevate your visibility and attract clients. Accelerate Now Law Firm Marketing is here to guide your North Carolina-based practice to new heights in the digital realm. As you’ve explored our tailored solutions for law firm marketing, we invite you to take the next crucial step: schedule a free discovery call with our senior consultant.
Why a Discovery Call Matters
Our senior consultant, an expert in North Carolina law firm marketing, is poised to delve into the unique dynamics of your practice. This call is more than just a conversation — it’s an exploration of the challenges and opportunities your law firm faces in the digital landscape. We understand the intricacies of the legal profession in North Carolina, and this discovery call sets the stage for a partnership designed to amplify your success.
What to Expect
During the discovery call, our senior consultant will conduct a comprehensive analysis of your current digital marketing strategies, pinpointing areas of strength and opportunities for improvement. We’ll discuss your goals, aspirations, and the vision you have for your North Carolina law practice. This is your opportunity to share your story, and for us to outline how Accelerate Now Law Firm Marketing can tailor a strategy specifically for you.
A Personalized Roadmap for Success
Our commitment is to provide you with a personalized roadmap for success. Whether it’s optimizing your website for search engines, crafting compelling content, or deploying targeted advertising campaigns, we’ll outline the strategies that align with your North Carolina law firm’s unique identity and goals. This is not a one-size-fits-all approach — it’s a bespoke solution tailored to propel your practice forward.
How to Schedule Your Free Discovery Call
Scheduling your free discovery call is easy. Simply contact our office, and our friendly team will assist you in setting up a time that suits your schedule.
Don’t let the opportunities pass you by — Accelerate Now Law Firm Marketing is your partner in navigating the complexities of law firm marketing in North Carolina.
Client Reviews
Accelerate Marketing is professional, courteous and incredibly attentive to our needs. They have continued to keep our business website looking professional and updated. They have created outstanding videos that help us educate our viewers. Our experience with Accelerate Marketing has been wonderful. Highly recommended!