Expert Oklahoma Lawyer Video Marketing Services
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Law Firm Youtube Marketing Stats
- Just under 1/3 of surveyed firms said they produce videos to market their practice.
- YouTube is thought of as the world’s second largest search engine, with over two billion active users.
- Almost 3/4 of adults in the U.S. use YouTube.
- Over 89% of 18- to 24-year olds use YouTube.
- Just over 90% of businesses use video marketing.
- Over 75% of video marketers deem YouTube effective.
- Over 85% of video marketers say video is effective at generating leads.
- YouTube is the most popular video marketing platform, used in over 89% of instances.
- Kurt Holzer
I can't recommend Shawn and his team enough. They have been great from the start. As I celebrate 12 years as an employment firm, I finally feel like my online presence is where it should be. They take care of all aspects of my online presence. If you are thinking of redoing your web page, or trying to figure out how to generate leads, you owe it to yourself (and those that depend on you) to set up a meeting with Accelerate Now.
- David Myers
Have worked with them for several years. They are very responsive and on top of things. My website is consistently ranked in the top two positions. They have phenomenal reporting and show you how your website is attracting new business. Highly recommend.
- Art Pressman
Shawn has been easy to work with, accessible, and has all the right answers. We have basically doubled our revenue and drastically increased the amount of sustained leads we have gotten on a weekly basis, which translates to increased revenue. Without a doubt I would reach out to Shawn. He knows what he's talking about. He always helpful. I just wouldn't hesitate at all to talk to Accelerate Now.
- Andrew Alpert
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View Case StudyExpert Oklahoma Lawyer Video Marketing Services
In Oklahoma State the competition is extremely high for lawyers. There are currently 13,713 lawyers competing for new clients. Our expert law firm video marketing services will guarantee you do not get lost in the crowd so you can attract more new client interest.
In today’s digital age, the success of your law firm is intricately tied to your online presence. Digital video ads have become a powerful tool to capture the attention of potential clients and direct them to your law firm’s website. But creating impactful digital video ads requires more than just flashy visuals — it demands a strategic approach that resonates with your audience.
Crafting Compelling Calls to Action
Your digital video ad is not just a showcase of your legal expertise; it’s a call to action for potential clients. The call to action (CTA) serves as the guiding force that directs web users to take the next step — visiting your law firm’s website. At Accelerate Now, we specialize in creating CTAs that are not only clear and concise but also emotionally resonant.
Imagine a potential client watching your video, moved by a powerful story of triumph against legal odds. The CTA then urges them to “Secure Your Future Today” by visiting your website for a free consultation. This combination of emotional connection and a compelling CTA is the key to converting video views into tangible leads.
Imagery That Tells a Story
In the realm of digital video ads, imagery is your storytelling ally. For example, Oklahoma law firms can leverage the scenic landscapes of the state or iconic images of the American West, creating a visual narrative that resonates with the local audience.
At Accelerate Now, we understand the importance of aligning imagery with your law firm’s narrative. Whether it’s showcasing your commitment to justice or highlighting your team’s compassion, our digital marketing experts ensure that every frame contributes to a story that captivates and engages.
Connecting with Web Users on a Personal Level
Building trust in the digital realm requires a personal touch. Accelerate Now excels in crafting digital video ads that establish a personal connection with web users. Imagine a scenario where your video ad features testimonials from satisfied clients, sharing their stories of triumph with your law firm by their side.
These authentic connections resonate with potential clients, instilling confidence in your legal expertise. Our team at Accelerate Now specializes in creating video content that humanizes your law firm — making it relatable and trustworthy in the eyes of the audience.
We Help Our Clients Get Better Results Online. We Can Help You Too.
Common Mistakes in Oklahoma Law Firms’ Video Marketing
Many Oklahoma law firms inadvertently stumble into common pitfalls that can hinder the effectiveness of their digital marketing efforts. At Accelerate Now, we believe in empowering law firms by shedding light on these mistakes and providing actionable solutions.
Failing to Hook the Audience Within 3 Seconds
In the fast-paced world of online content consumption, first impressions matter more than ever — you must capture the audience’s attention within the crucial first three seconds. The initial moments of your video should be engaging and compelling, offering a glimpse into what makes your law firm stand out. Accelerate Now specializes in crafting attention-grabbing openings that pique the interest of viewers and encourage them to delve deeper into your legal narrative.
Lengthy Videos that Lose Viewer Interest
Long-winded videos can be a significant deterrent for web users. Many law firms make the mistake of creating videos that drag on, losing the interest of their audience. Our expertise at Accelerate Now lies in condensing your message into concise and impactful content. We recognize that brevity is key, ensuring that your video delivers a powerful message without overwhelming your potential clients.
Focusing Solely on Your Law Firm, Not the Client’s Needs
A common misstep in video marketing is an excessive focus on the law firm itself, rather than addressing the needs of potential clients. Accelerate Now understands the importance of putting the client front and center in your digital narrative. Our approach involves highlighting how your law firm can address their legal concerns and provide solutions. By focusing on client needs, we ensure your video resonates on a personal level, fostering a connection that goes beyond mere representation.
Neglecting Subtitles Despite Silent Viewership
A considerable percentage of web users watch videos with the sound turned off. Failing to add subtitles can result in missed opportunities to convey your message effectively. Accelerate Now recognizes the significance of accessibility in digital marketing and ensures that your videos are equipped with subtitles. This simple yet crucial addition allows your content to reach a broader audience, irrespective of their sound preferences.
Law Firm Marketing Services for Oklahoma
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Expert Oklahoma Lawyer Video Marketing Services Client Story
This client story is for educational purposes only.
A family law firm, like many attorneys in Oklahoma, realized the need for a robust digital presence. Their quest for an ally led them to Accelerate Now Law Firm Marketing, where a team of seasoned experts took on the challenge.
Accelerate Now understood that digital video ads were the key to amplifying the firm’s voice. As the attorneys shared their aspirations, Accelerate Now began weaving a narrative that reflected the heart and soul of their family law practice. The work started with a deep understanding of the their values, their commitment to clients, and the unique challenges they faced.
The first step was taking those insights and crafting a compelling story that resonated with the community they served. The team delved into the nuances of family law, capturing the essence of empathy and legal expertise that defined the practice.
The digital transformation unfolded with a series of video ads that not only showcased the firm’s legal prowess, but also depicted the genuine care they extended to their clients. From heartfelt testimonials to glimpses of the attorneys at work, each video became a window into the compassionate world of this family law firm.
Accelerate Now recognized the importance of strategic distribution. The videos were strategically placed across online platforms frequented by the firm’s target audience, ensuring maximum visibility and engagement.
The impact was profound. The attorneys started receiving inquiries from potential clients who had connected with their story through these digital masterpieces. The website saw a surge in traffic, and the once undiscovered corner of the internet now echoed with the tales of the firm’s dedication and expertise.
Frequently Asked Questions: Expert Oklahoma Lawyer Video Marketing Services
At Accelerate Now Law Firm Marketing, we’ve compiled a list of frequently asked questions to provide attorneys with the insights they need to make informed decisions about their digital video marketing strategies.
Video marketing is a powerful tool to engage potential clients, convey your law firm’s message effectively, and enhance your online presence. In a competitive digital landscape, videos can captivate audiences — making your law firm more memorable and compelling.
Different types of videos serve various purposes. Testimonial videos, attorney introduction videos, and educational content can be particularly effective for law firms in Oklahoma. These videos humanize your firm, build trust, and showcase your expertise.
Keeping your videos concise is crucial. Ideally, aim for videos between 30 seconds to 2 minutes. Shorter videos are more likely to retain viewer interest and are suitable for sharing on various platforms.
Differentiation is key. Focus on unique aspects of your law firm, tell compelling stories, and emphasize the values that set you apart. Our team at Accelerate Now specializes in crafting distinctive narratives tailored to the Oklahoma legal landscape.
Absolutely — a clear and compelling call to action is essential. Whether it’s directing viewers to schedule a consultation, visit your website, or subscribe to your newsletter, the CTA should align with your law firm’s goals. We work with you to create effective CTAs that drive actionable results.
Adding subtitles is a simple yet effective way to make your videos accessible, considering that many viewers watch videos with the sound off. At Accelerate Now, we prioritize inclusivity in digital marketing strategies.
Key metrics include video views, engagement rates, click-through rates, and conversion rates. Our team provides detailed analytics reports — allowing you to assess the impact of your video marketing efforts and make data-driven decisions.
Accelerate Now offers a comprehensive suite of services tailored to the unique needs of Oklahoma law firms. From conceptualizing impactful videos to strategic distribution and analytics, we’re your dedicated partner in elevating your digital presence.
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Expert Oklahoma Lawyer Video Marketing Services
In the ever-evolving landscape of digital marketing, the journey to a thriving online presence for your Oklahoma law firm starts here at Accelerate Now Law Firm Marketing.
Unleash the Power of Your Story
Your law firm’s narrative deserves to be heard, and digital video marketing is the key to unlocking its full potential. Our team at Accelerate Now specializes in crafting narratives that resonate with your audience, connecting on a personal level that transcends traditional advertising.
Book Your Free Discovery Call Today
Are you ready to elevate your law firm’s digital presence? Our senior consultant, an expert in digital video marketing for lawyers, is here to provide personalized insights tailored to your unique needs.
Schedule your free discovery call today, and let our senior consultant guide you toward a future where your Oklahoma law firm is not just seen, but remembered.
Client Reviews
Accelerate Marketing is professional, courteous and incredibly attentive to our needs. They have continued to keep our business website looking professional and updated. They have created outstanding videos that help us educate our viewers. Our experience with Accelerate Marketing has been wonderful. Highly recommended!