Expert Oregon Law Firm Social Media Marketing Services
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Law Firm Social Media Stats
- Over 80% of legal professionals report using at least one social media platform.
- Just over half of lawyers with social media use it to build their client base.
- Lawyer’s preferred social media site is LinkedIn, at over 75%.
- Just over 1/3 of lawyers using social media have gained clients on account of it.
- Over 35% of law firms use LinkedIn advertising.
- Just over 1/3 of respondents said Facebook reviews would influence their choice of law firm.
- Facebook has an audience of over 2 billion people.
- Almost 71% of the US population sees Facebook ads.
The end work has been well thought through and responsive to our practice's focus and lawyer's personal proclivities. Shawn's crew does not attempt to create a one size fits all solution but does use and incorporate innovative and personalized approaches. I haven't seen anyone in the legal marketing space with a more comprehensive focus on both quality and results. We are very pleased with the product and the working relationship we have developed.
- Kurt Holzer
I can't recommend Shawn and his team enough. They have been great from the start. As I celebrate 12 years as an employment firm, I finally feel like my online presence is where it should be. They take care of all aspects of my online presence. If you are thinking of redoing your web page, or trying to figure out how to generate leads, you owe it to yourself (and those that depend on you) to set up a meeting with Accelerate Now.
- David Myers
Have worked with them for several years. They are very responsive and on top of things. My website is consistently ranked in the top two positions. They have phenomenal reporting and show you how your website is attracting new business. Highly recommend.
- Art Pressman
Shawn has been easy to work with, accessible, and has all the right answers. We have basically doubled our revenue and drastically increased the amount of sustained leads we have gotten on a weekly basis, which translates to increased revenue. Without a doubt I would reach out to Shawn. He knows what he's talking about. He always helpful. I just wouldn't hesitate at all to talk to Accelerate Now.
- Andrew Alpert
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View Case StudyExpert Oregon Law Firm Social Media Marketing Services
In Oregon State the competition is extremely high for lawyers. There are currently 12,158 lawyers competing for new clients. Our expert law firm Social Media Marketing Services will make sure you do not get lost in the crowd so you can attract more new client interest.
Social media has become an integral part of our daily lives. From connecting with friends and family to discovering new products and services, platforms like Facebook, LinkedIn, Instagram, and TikTok have transformed how we communicate and consume information. Harnessing the power of Oregon law firm social media marketing is no longer just an option — it’s a necessity.
Accelerate Now Law Firm Marketing specializes in helping attorneys make a splash on social media. But how does this powerful form of marketing work, and why is it important for your firm?
With over 2.8 billion monthly active users, Facebook remains the largest social media platform in the world. For Oregon law firms, Facebook advertising offers a unique opportunity to engage with the local community, build brand awareness, and attract potential clients. Whether through targeted ads, sponsored content, or organic posts, establishing a presence on Facebook can help law firms connect with individuals in need of legal services.
LinkedIn has emerged as the go-to platform for professionals seeking networking opportunities, career advancement, and industry insights. For Oregon law firms, LinkedIn advertising provides a platform to showcase expertise, share thought leadership content, and connect with potential clients and referral sources within the legal community. By leveraging LinkedIn’s robust targeting options, law firms can reach decision-makers and influencers in their target market effectively.
As a visually-driven platform, Instagram offers Oregon law firms a unique opportunity to engage with audiences through compelling visual content. From showcasing successful case outcomes to highlighting team members and behind-the-scenes glimpses into the firm’s culture, Instagram advertising allows law firms to humanize their brand and connect with potential clients on a more personal level. With features like Stories, Reels, and IGTV, law firms can leverage various formats to share their story and connect with audiences in meaningful ways.
TikTok
With its explosive growth and popularity among younger demographics, TikTok has quickly become a force to be reckoned with in the social media landscape. While still relatively new to the advertising scene, TikTok offers Oregon law firms an opportunity to tap into a vast audience of engaged users through creative and entertaining content. Whether through educational videos, client testimonials, or viral challenges, TikTok advertising allows law firms to capture attention, drive engagement, and reach new audiences in ways previously unimaginable.
In today’s digital age, social media marketing has become a cornerstone of successful marketing strategies for Oregon law firms. By leveraging platforms like Facebook, LinkedIn, Instagram, and TikTok, law firms can engage with their communities, network with professionals, tell compelling stories, and capture attention in ways that traditional advertising cannot match. At Accelerate Now Law Firm Marketing, we specialize in helping Oregon law firms harness the power of social media to attract more cases, elevate their brand, and achieve sustainable growth in an increasingly competitive landscape.
We Help Our Clients Get Better Results Online. We Can Help You Too.
Common Mistakes Oregon Law Firms Make in Social Media Marketing
Let’s explore some of the most common mistakes made by Oregon law firms when handling social media marketing independently.
Neglecting Paid Social Media Advertising
While organic reach can be beneficial — especially for building a loyal following — it often falls short in reaching a targeted audience. Paid advertising on platforms like Facebook, LinkedIn, Instagram, and TikTok allows law firms to target specific demographics, interests, and behaviors, maximizing their reach and exposure. By investing in paid social media advertising, Oregon law firms can ensure their content reaches the right people at the right time, ultimately driving more leads and conversions.
Undefined Target Audience
Without a clear understanding of who their ideal clients are, law firms may struggle to create content that resonates with the right people. Effective social media marketing begins with identifying key demographics, such as age, location, interests, and legal needs, and tailoring content to address their specific pain points and challenges. By defining a target audience, Oregon law firms can create more relevant and engaging content that attracts potential clients and builds meaningful connections.
Choosing the Wrong Tone
Selecting the appropriate tone for social media content is essential for Oregon law firms — yet it’s often overlooked. The tone of voice used in social media posts should reflect the firm’s brand personality and resonate with its target audience. However, some law firms may adopt a tone that comes across as too formal, impersonal, or even overly promotional, which can alienate followers and deter engagement. Conversely, using a tone that is too casual or inappropriate for the legal profession can damage the firm’s credibility and professionalism. Finding the right balance between professionalism and relatability is key to establishing a strong online presence and fostering meaningful connections with followers.
Creating the Wrong Content
While it’s essential to showcase expertise and promote legal services, overly promotional content can quickly become tiresome for followers. Instead, law firms should focus on providing valuable and informative content that educates, entertains, or inspires their audience. This could include sharing legal tips and insights, highlighting successful case outcomes, featuring client testimonials, or showcasing the firm’s involvement in the community. By diversifying content and offering genuine value to followers, Oregon law firms can establish themselves as trusted authorities in their field and attract more clients through social media.
Law Firm Marketing Services for Oregon
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Expert Oregon Law Firm Social Media Marketing Services Client Story
This client story is for educational purposes only.
In the heart of Oregon, nestled in a quaint town, there stood a family law firm with deep roots in the community. For years, they had diligently served their clients, guiding families through some of life’s toughest moments. Yet, as the world around them shifted to digital, they found themselves at a crossroads — unsure of how to adapt their marketing strategies to keep pace with the times.
The firm turned to Accelerate Now Law Firm Marketing to help them cut through the noise of this new era. With a team of seasoned experts at their side, the law firm embarked on a journey to harness the power of social media marketing. Facebook and Instagram became their new advertising areas, where they could connect with their community in ways they never thought possible.
As the ads began to run, families in need of legal assistance started pouring in, drawn to the firm’s compassionate messaging and relatable content. The firm’s online presence grew stronger with each passing day, and so did their caseload.
But it wasn’t just about the numbers. With each new client they welcomed, the law firm felt a renewed sense of purpose. They were making a real difference in the lives of families across Oregon, guiding them through difficult times with empathy and expertise. And it was all thanks to the guidance and support of Accelerate Now Law Firm Marketing.
Today, social media marketing has become an integral part of the family law firm’s strategy, allowing them to reach more clients, make a greater impact, and forge deeper connections within their community.
Frequently Asked Questions: Expert Oregon Law Firm Social Media Marketing Services
At Accelerate Now Law Firm Marketing, we understand that navigating the world of social media marketing can raise many questions for Oregon attorneys. To provide clarity and guidance, we’ve compiled a list of frequently asked questions along with detailed answers tailored specifically for law firms looking to leverage social media effectively.
How can social media marketing benefit my law firm in Oregon?
Social media marketing offers numerous benefits for Oregon law firms, including increased brand awareness, expanded reach to potential clients, improved engagement with the community, and enhanced credibility and authority in the legal industry. By strategically utilizing platforms like Facebook, LinkedIn, Instagram, and TikTok, law firms can attract more cases, foster meaningful relationships, and ultimately grow their practice.
Which social media platforms should my law firm focus on?
The ideal social media platforms for your law firm in Oregon will depend on your target audience and marketing goals. However, popular platforms such as Facebook, LinkedIn, and Instagram are generally suitable for reaching a broad audience and engaging with potential clients. TikTok, while newer to the advertising scene, can also be effective, especially for reaching younger demographics. Our team can help you determine the best platforms to focus on based on your specific needs and objectives.
How often should my law firm post on social media?
Consistency is key when it comes to social media marketing for law firms in Oregon. While there’s no one-size-fits-all answer, we typically recommend posting at least several times per week to maintain a visible presence and keep followers engaged. However, the frequency of posting may vary depending on factors such as platform preferences, audience engagement, and available resources. Our team can work with you to develop a customized posting schedule that aligns with your firm’s goals and resources.
What type of content should my law firm share on social media?
The type of content your law firm shares on social media should be informative, engaging, and relevant to your target audience. This could include legal tips and insights, case studies, client testimonials, community involvement, behind-the-scenes glimpses into your firm, and thought leadership content. By providing valuable and authentic content, you can establish your firm as a trusted authority in your practice area — and attract potential clients organically.
How can my law firm measure the success of our social media marketing efforts?
Measuring the success of your social media marketing efforts is essential for optimizing performance and achieving your goals. Key performance indicators such as reach, engagement, website traffic, lead generation, and conversion rates can provide valuable insights into the effectiveness of your campaigns. Utilizing social media analytics tools and tracking metrics regularly can help you identify areas for improvement and make data-driven decisions to optimize your strategy over time.
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Expert Oregon Law Firm Social Media Marketing Services
If you’re an Oregon-based law firm seeking to amplify your online presence and attract more clients through social media marketing, look no further than Accelerate Now Law Firm Marketing. Our team of expert digital marketers specializes in crafting tailored strategies to help law firms in Oregon thrive in the digital landscape.
Schedule Your Free Discovery Call Today
Take the first step towards success by scheduling a free discovery call with our senior consultant, who is an expert in Oregon law firm social media marketing. During this call, we’ll take the time to understand your firm’s unique needs, goals, and challenges, and provide personalized guidance on how to elevate your social media presence and attract more clients.
Unlock the Power of Social Media Marketing
With Accelerate Now Law Firm Marketing by your side, you can unlock the power of social media marketing to connect with your community, showcase your expertise, and grow your client base. Whether you’re looking to increase brand awareness, drive website traffic, or generate leads, our team has the experience and expertise to help you achieve your goals.
Contact Us Today
Don’t wait any longer to take your Oregon law firm’s social media presence to the next level. Contact Accelerate Now Law Firm Marketing today to schedule your free discovery call and start your journey towards success in Oregon law firm social media marketing. We look forward to helping your firm thrive in social media.
Client Reviews
Accelerate Marketing is professional, courteous and incredibly attentive to our needs. They have continued to keep our business website looking professional and updated. They have created outstanding videos that help us educate our viewers. Our experience with Accelerate Marketing has been wonderful. Highly recommended!