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Law Firm Marketing Stats
- Over 33% of potential clients begin their search for a lawyer online.
- Over 60% of law firms spend the majority of their marketing budget on digital efforts.
- Prospective clients’ email addresses are not collected over 84% of the time
- Prospective clients’ calls are not answered just over a third of the time.
- Over 80% of law firms hire outside companies to manage their marketing.
- Website optimization is considered by law firms to be their largest marketing challenge over half of the time, with mobile optimization (49%) and social media management (36.5%) also ranking highly.
- Over 60% of firms plan on increasing their website spending.
- Kurt Holzer
I can't recommend Shawn and his team enough. They have been great from the start. As I celebrate 12 years as an employment firm, I finally feel like my online presence is where it should be. They take care of all aspects of my online presence. If you are thinking of redoing your web page, or trying to figure out how to generate leads, you owe it to yourself (and those that depend on you) to set up a meeting with Accelerate Now.
- David Myers
Have worked with them for several years. They are very responsive and on top of things. My website is consistently ranked in the top two positions. They have phenomenal reporting and show you how your website is attracting new business. Highly recommend.
- Art Pressman
Shawn has been easy to work with, accessible, and has all the right answers. We have basically doubled our revenue and drastically increased the amount of sustained leads we have gotten on a weekly basis, which translates to increased revenue. Without a doubt I would reach out to Shawn. He knows what he's talking about. He always helpful. I just wouldn't hesitate at all to talk to Accelerate Now.
- Andrew Alpert
Lawyer Converts to Education-Centric Website to Attract More Clients
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View Case StudyExpert Virginia Law Firm Marketing Services
In Virginia the competition is extremely high for lawyers. There are currently 24,020 lawyers competing for new clients. Our expert law firm marketing services will guarantee you do not get lost in the crowd so you can attract more new client interest.
If you’ve found your way to this page – it’s likely that you are facing a challenging and uncertain future because your Virginia law firm’s digital marketing isn’t performing well. We understand the feelings of worry and anxiety that come with such a situation. We are here to offer guidance and support. At Accelerate Now – we take pride in helping lawyers like you turn things around online quickly so you can start securing all those cases you are losing today.
In the competitive landscape of legal services, ensuring that your law firm stands out online is crucial for attracting potential clients. Accelerate Now Law Firm Marketing specializes in crafting digital marketing strategies tailored exclusively for law firms, and our proven track record with attorneys across the country sets us apart. Today, we want to shed light on how our expertise can specifically benefit law firms in Virginia.
Understanding the Unique Needs of Virginia Law Firms
At Accelerate Now Law Firm Marketing, we comprehend the distinct requirements of law firms in Virginia. Our exclusive focus on serving the legal industry allows us to tailor our strategies to align with what matters most to Virginia-based attorneys. We recognize the nuances of the local market and the specific challenges that Virginia law firms may encounter.
Adherence to Search Engine Best Practices
To succeed in the digital realm, it’s essential to follow the guidelines set by search engines like Google. Our digital marketing process is crafted in alignment with the preferences of search engines — ensuring that your law firm receives optimal visibility in online searches.
Comprehensive Digital Marketing Solutions
Accelerate Now Law Firm Marketing offers a comprehensive suite of services to enhance your online presence and attract potential clients. From search engine optimization (SEO) and website design to 24/7 live chat support, video marketing, social media engagement, paid advertising, and the creation of informative eBooks, we cover all aspects of a robust digital marketing strategy.
Harnessing the Power of SEO
Our SEO strategies are finely tuned to ensure that your law firm ranks prominently in search engine results. We leverage industry-specific keywords, optimize website content, and employ best practices to enhance your online visibility. The goal is to place your firm at the forefront when individuals in Virginia search for legal services.
Engaging Website Design
A compelling and user-friendly website is the cornerstone of any successful digital marketing strategy. Accelerate Now Law Firm Marketing specializes in creating websites that not only showcase your expertise but also provide a seamless experience for visitors. Our designs are tailored to captivate potential clients and instill confidence in your law firm.
Real-time Interaction with 24/7 Live Chat
In the digital age, immediate engagement is paramount. Our 24/7 live chat support ensures that potential clients can connect with your law firm at any time, fostering trust and facilitating quick responses to inquiries.
Harnessing the Visual Power of Video Marketing
Video marketing is a powerful tool to convey your law firm’s message effectively. We create compelling video content that showcases your firm’s strengths, expertise, and commitment to serving the legal needs of the Virginia community.
Strategic Social Media Marketing
Social media platforms are dynamic spaces where law firms can engage with their audience. Accelerate Now Law Firm Marketing develops tailored social media strategies to enhance your firm’s presence, foster connections, and drive engagement.
Targeted Paid Advertising
Our paid advertising strategies are designed to maximize your investment by targeting specific audiences likely to require legal services in Virginia. We optimize campaigns to ensure cost-effectiveness and a high return on investment.
Educational eBooks to Showcase Expertise
Position your law firm as an authority in your field with our custom-crafted eBooks. We create informative and valuable content that not only educates your audience but also establishes your firm as a trusted resource in Virginia’s legal landscape.
Transparent Lead Tracking and Reporting
Understanding the effectiveness of your digital marketing efforts is crucial. Accelerate Now Law Firm Marketing provides transparent lead tracking and reporting, offering insights into the performance of your campaigns and helping refine strategies for optimal results.
Accelerate Now Law Firm Marketing is your dedicated partner in elevating your Virginia law firm’s digital presence. Our expertise, tailored approach, and commitment to staying ahead of industry trends make us the ideal choice for law firms seeking effective and results-driven online marketing strategies in the dynamic landscape of Virginia’s legal market.
We Help Our Clients Get Better Results Online. We Can Help You Too.
Understanding Digital Marketing for Virginia Law Firms
The role of digital marketing for law firms has become increasingly pivotal. At Accelerate Now Law Firm Marketing, we recognize the unique challenges faced by Virginia-based law firms in reaching their target audience online. Let’s delve into what digital marketing for lawyers entails and why having an expert in law firm marketing is crucial for your Virginia law firm’s success.
What is Digital Marketing for Lawyers?
Digital marketing for lawyers encompasses a range of strategies designed to enhance your law firm’s online presence, attract potential clients, and ultimately drive case acquisition. From search engine optimization (SEO) and website design to targeted advertising, video marketing, and social media engagement, the goal is to establish your firm as a reputable authority in the legal field.
The Importance of Expertise in Law Firm Marketing
Navigating the intricacies of digital marketing requires specialized knowledge, especially when it comes to promoting law firms. Partnering with an expert in law firm marketing — like Accelerate Now Law Firm Marketing — is vital for two reasons.
First, we understand the unique needs and challenges faced by Virginia law firms. Our tailored approach ensures that your digital marketing strategy aligns seamlessly with the local legal landscape, maximizing your firm’s visibility among potential clients.
Second, the legal industry demands a nuanced understanding of ethical considerations and compliance. With our exclusive focus on law firm marketing, we are well-versed in the intricacies of legal advertising, safeguarding your firm’s reputation while maximizing its online reach.
The Dollars and Sense of Digital Marketing
One key metric to gauge the effectiveness of your digital marketing efforts is the return on investment (ROI). At Accelerate Now Law Firm Marketing, we believe that for every dollar you invest in advertising, you should expect to receive six times that amount in legal fees. If your current program isn’t yielding this level of return, it’s time to reconsider your digital marketing strategy.
Law Firm Marketing Services for Virginia
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Common Mistakes When Choosing a Law Firm Marketing Company
Selecting the right digital marketing partner for your law firm is paramount. Accelerate Now Law Firm Marketing is here to shed light on the common mistakes law firms often make when choosing the wrong marketing company — and why selecting a specialized partner matters for your Virginia law firm’s success.
Hiring a Generalist Marketing Company
A marketing company that caters to a wide array of industries, rather than specializing in law firms, may not grasp the specific regulations, ethics, and nuances of the legal field. Accelerate Now Law Firm Marketing’s exclusive focus on law firms ensures tailored strategies that resonate specifically with your Virginia-based legal practice.
Partnering with a Large Agency
While it might be tempting to opt for a large marketing agency with a broad client base, bigger isn’t always better — especially for law firms. Larger agencies may lack the personalized attention and dedication that your firm deserves. Your law firm is not just a number to us; it’s a unique entity with specific goals.
The Danger of Generic Approaches
Your law firm is distinct, with unique strengths and challenges. A generic approach that fails to consider these nuances can lead to suboptimal results. Accelerate Now Law Firm Marketing takes pride in crafting customized strategies that acknowledge the individuality of your Virginia law firm. From SEO to social media, our tailored approach ensures that your digital marketing aligns with the specific needs of your legal practice.
Ignoring the ROI
It’s essential to hold your marketing partner accountable for results. Many law firms make the mistake of not demanding a clear return on investment (ROI). At Accelerate Now Law Firm Marketing, we firmly believe that every marketing dollar should yield a significant return, aiming for at least a sixfold increase in legal fees.
Frequently Asked Questions: About Digital Marketing for Virginia Law Firms
At Accelerate Now Law Firm Marketing, we understand that navigating the world of digital marketing can raise a multitude of questions for attorneys seeking to enhance their online presence. To provide clarity and insights, we’ve compiled a list of frequently asked questions tailored to the specific needs of Virginia law firms.
In today’s digital age, potential clients are increasingly turning to online channels to find legal services. Digital marketing is essential to ensure your law firm stands out in search engine results, establishes credibility, and reaches the right audience.
Search engine optimization (SEO) is a powerful tool that enhances your website’s visibility in online searches. By optimizing content and utilizing relevant keywords, your law firm can rank higher, attracting more potential clients searching for legal services in Virginia.
Absolutely. Social media platforms provide a dynamic space to engage with your audience, showcase your legal expertise, and build a community. Our strategies are tailored to align with the professional image expected in the legal industry while maximizing your firm’s online presence.
We exclusively focus on law firms, understanding the unique challenges, regulations, and expectations of the legal industry. This specialization ensures that our strategies are precisely crafted to meet the needs of Virginia law firms, setting us apart from generic marketing approaches.
Absolutely. In fact, our strategies are designed to provide personalized attention to law firms of all sizes, ensuring that each client receives the dedicated focus required for success. Digital marketing levels the playing field, allowing smaller firms in Virginia to compete effectively.
We prioritize transparency and accountability. Our comprehensive reporting and lead tracking systems provide insights into the performance of your campaigns. We believe in a clear return on investment — aiming for at least a sixfold increase in legal fees for every marketing dollar spent.
No. We pride ourselves on delivering customized strategies that acknowledge the uniqueness of each law firm. Our approach is tailored to your specific goals, ensuring that your Virginia law firm’s digital marketing aligns precisely with its individual strengths and challenges.
While results may vary, our strategies are designed for long-term success. Initial improvements can be observed in a matter of months, with sustained growth over time. Patience is key, and our team works diligently to optimize your online presence.
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Virginia law firm marketing client story
This client story is for educational purposes only.
In the bustling heart of Virginia, there was a dedicated general practice law firm — a team of passionate attorneys ready to serve their community. However, there was a challenge. In the vast digital landscape, this law firm was struggling to be seen. Their online presence was akin to a well-kept secret waiting to be discovered.
The attorneys enlisted the aid Accelerate Now Law Firm Marketing to fix their vexing visibility issue. Recognizing the potential of the firm, the attorneys and Accelerate Now embarked on a partnership to catapult the law firm from the shadows into the limelight of the digital world.
Understanding the unique needs of the Virginia legal landscape, Accelerate Now meticulously crafted a strategy that aligned with the firm’s goals. From refining their website content to optimizing for key search terms relevant to Virginia law, every step was a purposeful stride toward digital prominence.
As the digital gears turned, a transformation occurred. The general practice law firm that once lingered in the digital shadows began to emerge. Accelerate Now’s strategic moves propelled them up the search engine ranks until they claimed coveted page one spots for all their relevant searches.
The general practice law firm had newfound digital success — and the connection with those seeking their legal guidance, and their ability to aid them, has never been stronger.
Accelerate Now Law Firm Marketing is not just a service — we are your dedicated partners in navigating the dynamic digital landscape and propelling your law firm to new heights.
Schedule Your Free Discovery Call
To embark on this transformative journey, we encourage you to contact our office and schedule a free discovery call with our senior consultant. This call is an opportunity to delve into the unique aspects of your law firm, understand your goals, and tailor a digital marketing strategy crafted exclusively for your Virginia-based practice.
Don’t let the opportunities of the digital landscape pass you by. Contact Accelerate Now Law Firm Marketing today to schedule your free discovery call — ensuring that your online presence not only stands out, but thrives.
Client Reviews
Accelerate Marketing is professional, courteous and incredibly attentive to our needs. They have continued to keep our business website looking professional and updated. They have created outstanding videos that help us educate our viewers. Our experience with Accelerate Marketing has been wonderful. Highly recommended!